HERE FOR THE LONG HAUL
Designing brands for the long run— rooted in strategy & a lasting creative partnership that grows with your business.
Studio Philosophy
Memorable design begins with purpose.
Our approach is rooted in understanding your story, values, and vision for the future. Every project starts with a thoughtful strategy, ensuring that what we create is lasting, & meaningful.
Creative partnerships go deeper than deliverables. When we collaborate, you're joining hundreds of businesses who’ve invited us into their story & continue to rely on us as it unfolds. Every project is approached with the intention of building something lasting— not only a refined visual identity, but a creative partnership & foundation that grows with your brand.
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Cindy, Blue Shore Vacations
“Kristen is amazing to work with. She listened to what I wanted and brought it to life in a way I couldn't imagine myself, which I why I needed her! I absolutely love what I have now!! My brand finally reflects what I want it to. So thankful to have found what was once a stranger and is now an important part of my team. Thanks, Kristen!”
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Teresa, Tierney Voice Studio
“Exceptional work and value! My experience working with BellberryLane completely exceeded my expectations. Kristen was flexible and communicative throughout the process. I have already received wonderful, positive feedback from my clients. I can't recommend her enough and will definitely come back. Thank you again!!”
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Lisa, The Latt
“ Kristen created a logo and brand for my new brick and mortar. She was extremely attentive and always certain I was pleased. I wasn’t sure what my experience would be when I purchased the listing, but she has been fantastic and even available after the job was complete to answer questions and assist. Thank you for your help, Kristen! I will for sure remember you for future needs.”
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Beth, That Cookie Betch
“I cannot say enough how much I absolutely LOVE my new logo! I am so glad I decided to go with the Ultimate branding package. I have already used so many of the pieces I didn't think I needed. I was able to swap out a couple of things I wouldn't use for things I would. Kristen was so easy to work with and came up with the perfect logo for my cookie business. Amazing!”
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Alison, Loominarium
“This is totally worth it. Communication with her is professional and quick and she always listened to my ideas and made changes accordingly I really appreciate it. Don’t hesitate to invest in this- I initially tried doing it myself AS AN ARTIST and my attempt was pathetic in comparison. Branding is not easy. Seriously, investing in a brand package is investing in yourself in the long run so you should definitely do it.”
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Hillary, Sojourn Family Care
“What a gifted and patient person Kristen is. From the intake of my vision to the final product I was supported and guided well. She captured my business so well and provided me with a polished professional product at the end. She is worth her weight in gold and is an economical way to brand your product. I wholeheartedly recommend Bellberry Lane for anyone branding and marketing their services and products.”
Impact Beyond Design.
Bellberry Lane is a proud member of 1% for the Planet, committing a portion of annual revenue to organizations working to protect our oceans, coastlines, forests, & the communities that depend on them. This partnership reflects a simple belief— anyone can make a meaningful difference. It’s one way we help care for the natural places that inspire & connect us all.
Kristen Potter, Founder— Brand & Product Designer
Bellberry Lane is a woman-owned design studio founded in 2011. What began as a love for thoughtful design and strategic storytelling has grown into more than a decade of creating comprehensive brand identity systems, user-focused websites, and visual experiences for businesses across industries & around the world.
With each project, we’ve had the privilege to reimagine identities, revive legacies, & help shape the evolving story of businesses to capture what makes them worth remembering.
Ready to get started? Let’s work together.
Enjoy a stress-free experience from branding to website design, throughout the process to answer questions, so you can focus on what truly matters— your business.
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